‘Wimbledon Awaits’ was conceived out of the insight and understanding of the unique relationship tennis fans have with The Championships and capitalises on the excitement and anticipation they feel when they are nearly at the gates of the All England Lawn Tennis Club. On the back of 2013’s success, including Andy Murray’s victory and […]
Activation / Digital / Experiential / Integrated / Promotional
The activity was focused around engaging and educating a younger target audience, leveraging their love of fashion and positioning the product at the heart of their getting ready routine. And so, ‘Fashion-Ready-Skin starts with NIVEA Soft’ was developed as the creative theme. Consumers were offered a free style makeover consultation, […]
Samsung Galaxy Studio Live, a series of live gigs throughout the UK, uses Smart Ticket technology (an App conceived by Phar Music) with the aim to improve the experience for music fans and artists. The identity was inspired by the live music experience, wanting to capture on a sensory level, […]
Desperados ‘In Every Sense’ created a visually stunning, sensory experience for festival goers. Through Danceroom Spectroscopy, developed by David Glowacki (Bristol University) awarding-winning doctor of chemical physics, and utilising cutting-edge technology, 3D imaging and even quantum mechanics. The activation saw the first time dS has been used by a brand. It bought to life Desperados’ ambition of […]
Activation / Branding / Experiential
The Championships, Wimbledon Winner of Sports Brand of the Year at the 2014 BT Sport Industry Awards.
